stickmaker: (Default)
Stickmaker ([personal profile] stickmaker) wrote2006-08-02 06:42 pm

Stupid Business Tricks

Ford Motor Company has decided to prove that the success of the new Mustang really was just a fluke by having their lawyers send threatening letters to every company with "Mustang" in the name. Said letters instruct the recipient to cease and desist immediately; to send Ford a Very Large Check for damages; and to ship all letterhead paper, flyers and in-house materials with "Mustang" printed on them to Ford for proper disposal.

No word, yet, on how many of the targets of this action actually have nothing to do with cars...

[identity profile] purpleranger.livejournal.com 2006-08-02 11:41 pm (UTC)(link)
Does this include the various publications on the market that are for owners, collectors, or other afficianados of Mustangs?

[identity profile] stickmaker.livejournal.com 2006-08-03 10:59 am (UTC)(link)
Those are what's being targeted. Including the magazines.

[identity profile] purpleranger.livejournal.com 2006-08-03 04:28 pm (UTC)(link)
I can see this as only causing only ill will among the fans of the Mustang -- presumably the people that Ford would (or at least should) want to antagonize.

[identity profile] purpleranger.livejournal.com 2006-08-02 11:43 pm (UTC)(link)
This is reminding me about the corporation that tried to do something similar with the word "fandom." Didn't work for them; doubt it will work for Ford, either.

Who thinks this stuff up?

(Anonymous) 2006-08-04 04:18 pm (UTC)(link)
This has been done before-the Our Lawyers Are Bigger Than Your Lawyers bit. McDonald's did this to a little mom-n-pop hardware store-the owner's last name was McDonald..this was back in the late '70's or early '80's(I think). There is-or maybe was-an electronics company named Mustang. IIRC, they made radar detectors and CB antennas..

Completely unrelated, but cool..www.wickedlasers.com I want one. Get'em while they're still legal. Scott